Living in the outdoors and providing awesome products for outdoor recreation…Amer Sports was looking to create a new retail outlet bringing the outdoor enthusiast inside. By changing the size of the space it allowed more opportunity for the multiple brands under the Amer umbrella (Arc’teryx, Salomon, Suunto, Wilson & Mavic) to display each of their products. There are large windows to the exterior that allow the natural light to flow in the space and illuminate the natural timbers.